Royal Bank of Canada Becomes Official Sponsor of the London Landmarks Half Marathon 2025

The London Landmarks Half Marathon (LLHM), renowned for its unique celebration of London’s historical and cultural backdrop, has officially announced the Royal Bank of Canada (RBC) as its Official Event Sponsor for the upcoming race set to take place on Sunday, April 6, 2025. This partnership represents the LLHM’s largest sponsorship commitment to date, as RBC aims to assist in raising an additional £16 million through the event.

Supporting Community and Wellness Through Running

Royal Bank of Canada’s sponsorship aligns seamlessly with its global commitment to supporting major running events. This initiative underlines RBC’s dedication to promoting health and wellness while engaging in impactful charity work. The LLHM, a not-for-profit event, also aims to uplift the charity sector by connecting diverse communities through the joy of fitness and celebrating the vibrant fabric of London.

A Partnership Built on Shared Values

The partnership between LLHM and RBC is founded on a mutual commitment to community empowerment and charity support. With a focus on enhancing the well-being of clients, employees, and the wider public, RBC aims to foster a sense of inclusion within the community through initiatives that prioritize health and charity. Given that LLHM has successfully raised over £54 million for various causes since its inception, this collaboration promises to have a significant impact on London’s charitable landscape.

Excitement from Event Leadership

Lia Fyles, the Race Director for the London Landmarks Half Marathon, expressed her enthusiasm about the collaboration, stating, “We are absolutely delighted to welcome Royal Bank of Canada as an official sponsor. Their recognition of the significance of physical and mental health, along with their commitment to community initiatives through charitable donations, perfectly complements our mission.” This partnership highlights both organizations’ commitment to creating an inspiring event that benefits many.

Unique Initiatives and Activities at LLHM 2025

As part of their involvement, Royal Bank of Canada plans to introduce a series of delightful activations throughout the event. Highlights include the ‘Lions of London’ experience, celebrating the bank’s mascot while showcasing the 10,000 lion statues that adorn the streets of London. Further, RBC will participate in honoring top fundraisers on race day, ensuring that those who have made extraordinary contributions are recognized for their efforts.

• A Royal Bank of Canada branded water station will be provided to keep runners hydrated during the race.
• A dedicated Royal Bank of Canada Team of 100 clients and colleagues will actively participate in the marathon.
• Staff of RBC will gain an understanding of the essential work done by Tommy’s, the event’s beneficiary, through educational initiatives and volunteer opportunities.

Looking Ahead to a Record-Breaking Event

In 2024, LLHM attracted nearly 19,000 participants, raising an impressive £14.7 million for Tommy’s and numerous other charities. With Royal Bank of Canada joining the effort, the 2025 edition of the marathon is anticipated to be an even greater celebration of community spirit, inclusion, and charitable endeavors. The partnership promises to bolster the event’s impact, enabling it to support more organizations and causes than ever before.

Join the Celebration

For more details about the 2025 London Landmarks Half Marathon, please visit www.llhm.co.uk. Keep an eye out for updates on this exciting collaboration and the various initiatives planned for what promises to be an unforgettable event for both participants and the community alike.

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