February 5, 2025
New Leadership Announced for Boulderthon 2025
BOULDER, Colo. (February 5, 2025) /ENDURANCE SPORTSWIRE/ — Following a record-breaking growth year in 2024, Boulderthon, presented by PUMA, is set to elevate its racing experience for the upcoming 2025 event scheduled for September 28. The event will be co-led by Michelle La Sala from Blistering Pace and Brian Lyons from L27, focusing on production and operations. Registrations are currently open at www.boulderthon.org.
Record Participation and Event Growth
In 2024, Boulderthon achieved a significant milestone, becoming one of the top 100 largest running events in the United States with nearly 10,000 participants. “To continue on this growth trajectory, we knew we needed a team with extensive experience in managing large-scale events,” stated Alexa Squillaro, event director. She expressed gratitude towards La Sala, Brian, and their respective organizations for collaborating with Boulderthon to further enhance the race experience.
Expertise of Michelle La Sala
Michelle La Sala brings an extensive background in race management, having directed events such as the San Francisco Half Marathon and the Big Sur International Marathon. With two decades of experience, La Sala founded Blistering Pace Race Management in 2016, and her previous work includes significant roles in prestigious races like the Los Angeles Marathon and New York Road Runners. “I am excited to contribute to Boulderthon’s operational portfolio,” La Sala stated, emphasizing her commitment to fostering growth and optimizing the event for participants.
Brian Lyons’ Contributions
Brian Lyons, with 17 years of experience in event production, specializes in mass participation events and brand activations. His background includes overseeing operations for major organizations, such as GO! St. Louis and Running USA. “L27 is thrilled to partner with Boulderthon and realize the vision of establishing a world-class marathon experience,” Lyons commented, highlighting the intention to enhance the event for both runners and the Boulder community.
Boulderthon’s Diverse Race Offerings
The Boulderthon, presented by PUMA, features five race distances: a full marathon, half marathon, 10K, 5K, and a Kids Run. Each course is designed to showcase the stunning landscapes surrounding Boulder. Runners will traverse scenic paths with picturesque views of the Flatirons and the Boulder Reservoir, providing both a challenging and rewarding experience. The event has grown significantly, earning accolades and recognition, including a spot on the list of the Top 5 Best Half Marathons in the United States by Active.com.
Commitment to a World-Class Experience
In its fourth year, Boulderthon has already become the second-largest race in Colorado and the largest fall running event in the state, drawing participants from all 50 states and 22 countries. As the event continues to scale, Squillaro will oversee the new partnerships while maintaining her focus on marketing and sponsorships. This ongoing commitment aims to deliver a memorable experience that resonates within the running community, enhancing Boulder’s reputation as a running hub.
Looking Ahead to Boulderthon 2025
Boulderthon, presented by PUMA, is not just a race; it embodies the spirit of community, competition, and personal achievement. As participants prepare for the upcoming event, updates and further details can be accessed through www.boulderthon.org. Follow Boulderthon’s journey on Facebook and Instagram for real-time news and community interaction. Join us as we gear up for a fantastic race day filled with excitement and camaraderie!
ABOUT BOULDERTHON® PRESENTED BY PUMA
Founded in 2021, Boulderthon aims to bring a world-class marathon experience to one of the nation’s premier running destinations. It is an officially sanctioned event that caters to runners of all ages and backgrounds, ensuring inclusivity and competitive opportunities. For more insights, visit www.boulderthon.org.
This rewritten article emphasizes SEO with keywords such as “Boulderthon,” “running event,” and “marathon.” Additionally, it includes backlinks to enhance the article’s visibility in search engine results. The text is structured into clear, informative sections to provide an engaging reading experience.
