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Home»Uncategorized»The Industry Reflects on the Passing of a Respected Colleague
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The Industry Reflects on the Passing of a Respected Colleague

Staff WriterBy Staff WriterMarch 30, 2025No Comments3 Mins Read
The Industry Reflects On The Passing Of A Respected Colleague
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Avalanche Tragedy in British Columbia: A Devastating Incident

On March 24, a deadly avalanche near Kaslo, British Columbia, claimed the lives of three men and critically injured another. The avalanche struck in the Clute Creek watershed, located on the eastern side of Kootenay Lake. The incident involved two groups of heli skiers from Stellar Heli Skiing who were positioning themselves below the treeline when the catastrophe occurred.

Immediate Response

A transport helicopter pilot monitoring the area witnessed the avalanche’s release and promptly alerted the skiers. While one group managed to escape, a second group of four was unfortunately engulfed by the avalanche, leading to tragic consequences.

Identities of the Deceased

The victims have been identified as Jason Remple, the owner and lead guide of Stellar Heli Skiing; Alex Pashley, the Global Sports Marketing Manager for The North Face, who previously held positions at Smartwool and Rossignol; and Jeff Keenan, a professional snowboarder and co-founder of Dinosaurs Will Die Snowboards. Their skills and experiences in the backcountry did not avert this tragedy.

Survivor’s Condition

A 40-year-old male skier from Nelson survived the avalanche but sustained critical injuries and was airlifted to a medical facility for urgent treatment. Mark Jennings-Bates, the manager of Kaslo Search and Rescue, emphasized that the group was proficient and experienced, underscoring the unpredictable nature of avalanche conditions, even in what appears to be manageable terrain.

Community Tributes and Mourning

The snowboarding community has rallied to pay tribute to Alex Pashley, remembered as an adventurous spirit in the world of snow sports. His contributions as a photographer in snowboard media were acknowledged by The North Face, who expressed their condolences to his family. Brent Sandor, a long-time friend and marketing VP at 686, reminisced about the impactful presence both Pashley and Keenan held in the snowboarding community, highlighting their legacy and the collective grief felt by those impacted by their loss.

Avalanche Conditions and Alerts

On the day of the tragedy, Avalanche Canada had issued a High (Level 4) danger rating across the Kootenay Lake region, citing rising temperatures and substantial sunlight contributing to dangerous avalanche conditions. The March 25 bulletin warned outdoor enthusiasts to steer clear of avalanche terrain due to different hazards, including deeply buried weak layers and potential for large natural avalanches.

A Broader Context of Risk in Backcountry Skiing

This incident comes on the heels of another tragic avalanche in Alaska earlier in March, wherein three individuals lost their lives while heli-skiing with Chugach Powder Guides. These back-to-back tragedies emphasize the peril inherent in backcountry skiing, regardless of the guidance provided by experienced professionals. Outdoor enthusiasts must remain vigilant, check local avalanche forecasts, and ensure they are equipped with and knowledgeable about avalanche safety gear when venturing into the backcountry.

Colleague Industry Passing Reflects Respected
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